Analytics Magazine Analytics Magazine, March/April 2014 | Page 18

HEALT H CARE A NA LY T I C S electronic data is available, the absence of data liquidity and interoperability within and among healthcare organizations makes it harder to get a holistic view of any patient. IBM’s Watson, therefore, is not only just an “advisor” it is an incredibly expensive “advisor” that takes too long (18 to 24 months) to understand how care pathways work [3]. The key here is that physicians have to let the machines learn from their decisions or mistakes, and as IBM is finding out, that is non-trivial. How do you scale when every project is custom built, takes a long time to complete and yet you are at the mercy of the physicians who fear that they are training their replacement? Moreover, even when personal medical data is available patients are concerned that seamless data flow among healthcare stakeholders will destroy their privacy and make them more vulnerable to insurance payers and employers. Not an easy problem – is it? Developing algorithms and technology for the purpose of replacing physicians is the wrong premise to begin with. Having said that, I have to admit that the future of medicine will no doubt embrace a larger role of data and analytics. The barriers that face Dr. Watson today will eventually come down. Business models will emerge. Privacy will be addressed through legislation. Treatments will be personalized in real time. But human beings are social animals – we want to hear from other humans that 18 | A N A LY T I C S - M A G A Z I N E . O R G no matter what the current situation is, we will be OK! A sick patient wants to go back home with assurance from a human minus the “confidence levels of 90 percent.” Armed with the data and algorithms, doctors of the future will be able to triage patients far more effectively and preemptively, spend more time with those that they need to see, and be the listener, healer and collaborator that a patient expects. This is how Dr. A will help to augment, not replace, the human capabilities to take care of an increasingly aging population that will continue to live longer. Rajib Ghosh ([email protected]) is an independent consultant and business advisor with 20 years of technology experience in various industry verticals where he had senior level management roles in software engineering, program management, product management and business and strategy development. Ghosh spent a decade in the U.S. healthcare industry as part of a global ecosystem of medical device manufacturers, medical software companies and telehealth and telemedicine solution providers. He’s held senior positions at Hill-Rom, Solta Medical and Bosch Healthcare. His recent work interest includes public health and the field of ITenabled sustainable healthcare delivery in the United States as well as emerging nations. Follow Ghosh on twitter @ghosh_r. NOTES & REFERENCES 1. Laura Nathan-Garner, “The future of cancer treatment and research: What IBM Watson means for our patients,” MDAnderson.org. 2. CDC.gov, “Ambulatory Care Use and Physician Visits,” http://www.cdc.gov/nchs/fastats/docvisit.htm. 3. Spencer E. Ante, “IBM Struggles to Turn Watson Computer Into Big Business,” http://online.wsj.com/ news/articles/SB100014240527023048871045793068 81917668654 W W W. I N F O R M S . O R G