"Some people have an eye for beauty that other people dont have. So they see that something is Beautiful before people are used to that certain look" - Plum Sykes (McQueen and I, 2011. Documentary)
Sarah Burton was soon named Creative Director of 'Alexander Mcqueen' after working alongside McQueen for 15 years. Burton completed the last 16 outfits of the collection McQueen had worked on, The fall ready to wear collection 2010.
Burton designed Kate Middletons wedding dress, The Duchess of Cambridge. This gown kept Alexander Mcqueen's brand originality, when designing the elaborately embroided gown.