African Sports Monthly Vol I. Issue II February 2018 | Page 22

FEB 2018 • VOLUME I ISSUE II THE NIGERIAN PROFESSIONAL FOOTBALL LEAGUE SPONSORSHIP PROBLEM Is the League Management Company (LMC) to blame ? By Sunday Orji The Nigeria Professional Football League, NPFL, commenced the 2018 season without any major sponsors; a situation that places the survival of the league under threat. Quite clearly, the League Management Company, LMC, is terrified at the possibility of keeping the league alive. But this, irrespective of urgency, doesn't seem like an emergency. It was coming but perhaps the managers of Nigeria sports esteemed it lightly.