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ADDEPTO | Get Benefits from LTV Predictions and Use it For Your Marketing Campaigns
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CREATE A MOST VALUABLE CUSTOMER LOOKALIKE AUDIENCE
Harness the power of LTV to identify your best customers and create a Lookalike Audience through
Facebook or other customer acquisition channels. Make a segment that filters based on a high or top
10% of customers' total LTV. From there, use Facebook's Lookalike Tool for example to run a targeted
ad campaign.
CREATE A MOST VALUABLE CUSTOMER LOOKALIKE AUDIENCE
Understand how
customers with LTV
and no future LTV
react to different
products, game
levels, offers and
communication.