Adcomm's first two issues Adcomm August 2013 Relaunch issue | Page 3

Contents 4 Editors Note Trade shows and networking... the means to a result? 6 8 Market News Latest market news. Tali Digital Branding that comes from the heart with a lot of passion. 10 22 37 Brand Connexion Book a Billboard Engaging with the community on a different level. A new and convenient way to find and place your billboard advertising. 24 38 Shereno Printers Why you must not forget the trade in your With an array of printing technology marketing. and decades of experience; Shereno’s article will explain why they are the leaders in their field. 26 Sign Force Is signage an investment? Arnold explains. 42 28 43 14 30 Global launch event: WATCHOUT show with 3D on five screens wowed an international audience in Berlin. Image courtesy No Parking. BAM How an engineering company expanded its offering and products Clip-Tite displays they offer. South Africa’s first BIG snapper frame! A look into a ‘one-stop marketing creative solutions shop’. Go ahead – create truly sensational multi-display shows with Dataton WATCHOUT™ production and playback software. Orchestrate virtually all types of digital media and show them on multiple, synchronized displays. Add a new dimension to your show with 3D video playback and global control of stereoscopic effects. All in award-winning WATCHOUT. Theta Media Sales Ideal Engineering Creative Minds Orchestrate! Giving a new perception to Brand Activation. Pezulu Outdoor Media Ballz online radio South Africa’s only dedicated sports and lifestyle online radio station. Pezulu Outdoor has found a niche in targeting emerging markets. Rand Merchant Bank Annual awards: Eleven synchronized WATCHOUT feeds to mapped screens and LED panels. Image courtesy Penmac. 18 32 44 Marins international See what makes this company the worldwide leaders in instant displays. Penmac Using technology in hosting and Floor and counter space being utilized for co-ordinating events, product launches, branding. awards evenings and exhibitions. Kleen-Tex 34 46 20 Gap Factor Ad Outpost Talking about Rhino conservation and how we can all play our part. Editorial Taking flooring and tenting for events to a whole new level. Publisher Phone: 011-075 3817 Craig Towill [email protected] [email protected] 011 075 3875 073 348 0404 Editor Andrew Smith [email protected] Advertising Craig Towill 082 661 7571 August/September 2013 Imajinn 21st Century hands-on entertainment thrown into your marketing mix. Using a simulator. www. dat ato n. c o m /wat cho ut Printed by Shereno printers Distributed to Ad agencies; corporate companies and government entities across South Africa Phone: +27 11 4762066 [email protected] www.penmac.co.za 3