accord_ar_2020_FINAL - Page 11

To be strong and diverse and to make the most of our strengths to deliver positive outcomes , improving life chances for our customers and the wider communities which we serve .
Commitment We put our customers and our people at the heart of everything we do
Communities We help create communities where people want to live
Innovation We are optimistic , passionate and forward-thinking and we deliver better value every day
Annual Report 2020 | 9

Our Mission

To be strong and diverse and to make the most of our strengths to deliver positive outcomes , improving life chances for our customers and the wider communities which we serve .

Our Values

Commitment We put our customers and our people at the heart of everything we do

Communities We help create communities where people want to live

Innovation We are optimistic , passionate and forward-thinking and we deliver better value every day