AB 219 Unit 8 Assignment Developing and Managing New Products AB 219 Unit 8 Assignment Developing and Managing N | Page 2
his wife choose the GaGa's brand over the use of Sherbetter as the
brand of the product?
Type the following phrase into your website browser: "Gaga Gourmet
Frozen Dessert and Ice Cream." On the results page, identify retailer
websites and social media websites that feature the Gaga's brand and
product offerings. Explore these resources and identify a single Gaga
Gourmet product offering. Discuss the following topics related to your
chosen Gaga Gourmet product offering:
Product Features
Product Benefits
Product Packaging
Product Labeling
Trademark
Part 2:
Defend Your Answer Challenge:
Step 1: Highlight your multiple choice answer in yellow.
Step 2: Write a 100 (or more) word discussion in defense of each of
your answers to the multiple choice and true/false questions using
research from your textbook to help substantiate your understanding
of products and the new product development process. Apply APA style
referencing in your writing.