AB 219 Quiz 6 For more course tutorials visit www. uophelp. com
consumer products are their physical characteristics, not their intended use.
9. Question: What is the word that describes the elimination of intermediaries such as wholesalers or distributors from a marketing channel?
10. Question: Indicate whether the statement presented is true or false. Consumers attempt to reduce dissonance in the postpurchase phase by justifying their purchase decision. ==============================================
AB 219 Quiz 6 For more course tutorials visit www. uophelp. com
AB 219 Quiz 6
1. Question: Indicate whether the statement presented is true or false. The process of dividing a market into meaningful, relatively similar, and identifiable segments or groups is called market diversification.