AAA White Paper The political economy of informal events, 2030 | Page 59

Illuminations
switch-on? Unthinkable.
Walthamstow
without its markets?
That wouldn’t be
Walthamstow.
“ Events breathe life,
energy, excitement and
fun into our cities, towns
and communities. Above
all, they bring people
together. Especially
at a time when the
British economy faces
headwinds, we need
constantly to remind
people that they have
more in common with
each other than they
have dividing them.
Events are a huge part
of ensuring we get that
message across. ”
Leader of Waltham Forest Council and
executive member for Business, Europe
and Good Growth at London Councils, on
the uplifting character of events
Clare
Coghill
59
“ Blackpool without the