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ISSUE № 13, NOV 2018
Using the technology for “GOOD”
Goodworld was essentially established to create a payment pathway to give to charities. The intent is to
make giving simple, secure and viral with hashtag-powered payments to do good. At Goodworld they fuel
and influence a way to give instantly to the causes people
care about on Facebook and Twitter, which also makes it
possible for anyone to add a charitable component to
their online experience. As expressed by its founder Dale Nirvani Pfeif-
er, “Goodworld was born from my desire to create a company that
could do the most good in the world. I believe in business’s power as a
force for good and to infuse that
into all that we do. I’ve always
wanted to do something that had
a huge positive impact in the
world”. In recognizing that nearly 1/3 of all time spent online is on social media
and that at times consumers want to transact the moment they are inspired, Good-
world enables charities, merchants and bank customers to transact frictionless across
multiple social media platforms and the web, capturing the next generation of cus-
tomers by keeping people in their feed and
creating payment technology that moves with
them. On pitching the platform to President
Obama he immediately saw it as a “big op-
portunity for philanthropy.” Along with
this, Goodworld was named one of Fast Com-
pany’s Most Innovative Companies of 2016.
As a Social Good company, its founder has
“developed a deep understanding for how
generosity can provide common ground to
unite diverse groups of people.” Her ability
to now advise foundations, causes and cam-
paigns, makes her uniquely positioned to
lead a company that will make a mark on
the world–both in terms of business and
impact. For more on Goodworld do visit
http://goodworld.me