60 Day Success Plan
Hello , . My name is from Berkshire Hathaway HomeServices ( Company Name ). ( Hand your business card or brochure to the FSBO prospect .)
I was driving by and noticed your sign and I wanted to stop for a minute to introduce myself . I make it a point to be familiar with all the properties in my market area whether they are listed or not .
May I ask how long your home has been on the market ? What is the current list price ? How did you come up with the asking price ? Why are you selling your property ?
How are things going so far ? Have you had any offers ?
While I ’ m here , would it be alright with you if I briefly walked through your property , and you can point out all the features of the home that you consider selling points ?
( While walking through the property ask follow-up questions .) How big of a hurry are you in to get your home sold ? Is there a reason you decided to try and sell yourself whether than listing with a professional real estate agent ? If I brought you a qualified buyer , would you be willing to pay me a commission of ___%?
If I could show you that you could sell your home through me and still net the same amount , and possibly more , would you be willing to list with me ?
Please keep my card so whenever you have questions or want to discuss the marketing of your home , I ’ ll be more than happy to help . I will be sure to stay in touch .
For Sale by Owner Follow Up
• Create a follow-up plan .
• If you are turned down and cannot preview the property , send a handwritten thank you note and some information on current financing , similar homes for sale or sold , or any information that shows your sincere interest in wanting to be of assistance . Be sure to include descriptive information about you and our company , and the services we offer .
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