Emerald Coast
Revenue Overview
The Market outperformed our portfolio in Occupancy this quarter, but we led in both ADR and RevPAR. Compared to last year, we made deeper rate reductions than the Market, which helped us drive an increase in Occupancy— while the Market actually saw a year-over-year decline. This strategy helped us strengthen overall performance despite softer demand.
2025 Q1 Revenue Performance
KPIs AS OF APRIL 1, 2025 |
360 BLUE 2025 Q1 |
VS |
MARKET 2025 Q1 |
OCCUPANCY |
26.9 % |
VS |
34.2 % |
YOY OCCUPANCY CHANGE |
1.9 % |
VS |
-3.7% |
ADR |
$ 688 |
VS |
$ 331 |
YOY ADR CHANGE |
-10.1% |
VS |
-4.6% |
REVPAR |
$ 185 |
VS |
$ 113 |
YOY REVPAR CHANGE |
-8.8% |
VS |
-8.1% |
360 BLUE • EMERALD COAST • 2025 Q1 REVIEW
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