360 Blue EMC 2025 Q1 Realtor Report | Page 17

Rosemary Beach

Revenue Overview
This quarter, we outperformed the Market in ADR, but we trailed the Market in Occupancy and RevPAR. Going forward, we expect to lower rates in periods where we have achieved higher rates over the past couple of years to maximize revenue for your home.
2025 Q1 Revenue Performance
KPIs AS OF APRIL 1, 2025
360 BLUE 2025 Q1
VS
MARKET 2025 Q1
OCCUPANCY
33.1 %
VS
42.8 %
YOY OCCUPANCY CHANGE
-3.7%
VS
0.9 %
ADR
$ 566
VS
$ 511
YOY ADR CHANGE
-15.8%
VS
-5.0%
REVPAR
$ 187
VS
$ 218
YOY REVPAR CHANGE
-19. 3 %
VS
-4. 4 %
360 BLUE • EMERALD COAST • 2025 Q1 REVIEW
17