Panama City Beach
Revenue Overview
The Market outperformed us in Occupancy this quarter, likely driven by a stronger focus on snowbird rentals. However, we led in both ADR and RevPAR— and our RevPAR decline was less significant than the Market’ s, demonstrating our ability to maintain stronger overall rate performance despite seasonal demand shifts.
2025 Q1 Revenue Performance
KPIs AS OF APRIL 1, 2025 |
360 BLUE 2025 Q1 |
VS |
MARKET 2025 Q1 |
OCCUPANCY |
14. 4 % |
VS |
34.1 % |
YOY OCCUPANCY CHANGE |
-33.6% |
VS |
-11.9% |
ADR |
$ 755 |
VS |
$ 191 |
YOY ADR CHANGE |
49. 5 % |
VS |
2.7 % |
REVPAR |
$ 108 |
VS |
$ 65 |
YOY REVPAR CHANGE |
-1.9% |
VS |
-9.7% |
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360 BLUE • EMERALD COAST • 2025 Q1 REVIEW