CAMPBELL HIGH SCHOOL ' S
COURSE CATALOG
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Course Name: Hotel Operations Management( coming 26-27 SY) Type of Course: Elective Course
Available to: 11th and 12th grade Prerequisites: Hospitality, Recreation, & Tourism Management( 74 %+)
Description: This is the third course in the Hospitality and Hotel Management Pathway. This course will ensure that students develop a leadership perspective about social, environmental, economic, and consumer factors impacting the HRT industry. Students will examine the roles and responsibilities of various divisions within a hotel operation and the impact of each on guest experience. Students will determine the different types of staffing that is necessary for different properties as well as analyze financials for the hotel industry. Students who successfully complete this should be prepared to take an End of Pathway Assessment( EOPA) to be able to earn an industry-recognized credential.
Marketing
Pathway: Marketing and Management
1st Level- Marketing Principles
2nd Level- Marketing & Entrepreunership
3rd Level- Marketing Management( Spartan Spot)
4th Level- Marketing Research( Spartan Spot)(* optional)
Course Name: Marketing Principles Type of Course: Elective Course
Available to: 9th- 11th grade
Prerequisites: None
Description: This course is the foundational course for the Marketing and Management Pathway. This course addresses all the ways in which marketing satisfies consumer and business needs and wants for products and services. Students develop a basic understanding of employability, foundational business and marketing skills, economics, entrepreneurship, marketing information management, product / service management, promotion, selling, and channel management and distribution.
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