IMPLEMENTATION
First Years Steps
What happens during the first year of the Tourism Master Plan is crucial to ongoing success.
STEP 1: To help ensure a continued commitment to the plan and the implementation structure to support it, is recommended that organizations sign an agreement that at a minimum;
• Recognizes support for the vision, goals and strategic directions
• Commits them to at least consider the implementation of the TMP actions associated with their respective organizations
• Commits them to consider the plan during organizational strategic planning and work planning
• Commits partners to participate in the ongoing working group and the tasks associated with it and to them Additional items may be added to the various partnership agreements.
STEP 2: It is recommended that the champion group meet formally at least four times a year to discuss plan progress. The first meeting should take place in 2020. Tourism Fernie should take on the organizing role for the working group and either facilitated the meetings as well or by an individual outside the working group. The first meetings should include opportunities to:
• Consider and reprioritize actions as needed to ensure thoughtful and effective implementation
• Check in on action acceptance or modifications by lead organizations
• Check in on progress of actions initiated
• Review local tourism trends and upcoming organization plans
• Adjust actions, timing and prioritization as required based on new information
STEP 3: It is recommended that the champion group meet again in late 2020. This formal meeting should include opportunities to:
• Check in on action acceptance or modifications by lead organizations
• Check in on progress for the actions relabeled as immediate / short-term priorities
• Check in on plans for actions relabeled as medium / long-term priorities
• Evaluate progress by reviewing and discussing the results from the TMP Monitoring Program
• Review local tourism trends and upcoming organization plans
• Adjust action timing and prioritization as required based on new information
Resourcing The Champion Group
The resources required to facilitate the group will be minimal and will primarily include staff time to coordinate reporting back and meeting organization. Funding for any extra expenses beyond meeting regularly will ideally be shared primarily by the lead organizations as identified through the engagement: Tourism Fernie, City of Fernie and the Fernie Chamber of Commerce. It is recommended that Tourism Fernie play the main administration and facilitation role, however each organization should provide support based on their respective skills and resources.