2020-2021 | Page 45

Lego on a roll

How Lego has changed

some duplo blocks

Conclusion

In 1969 , Lego invented the duplo set , made of larger bricks to make it safer for younger kids because Duplo blocks are bigger than regular Legos so that kids don ’ t eat them . Every year , Lego releases at least one new Lego set . More modern sets use tech so you can program a robot made out of Lego . It ' s true that the first Lego sets went to the US but as Lego became more and more successful , it started to sell its sets all over the world ! The book , Brands We Know , calls Lego “ one of the most respected brands in the world .” Even though Lego has changed much over the years , the Lego company is still owned by Ole Christiansen ’ s descendants .
We can all agree that Lego is one of the most respected and successful brands in the world . This plastic brick , thought up by one man , Ole Kirk Christiansen , started from a tiny place in Denmark and grew to become a worldwide sensation .
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Some Lego bricks