2019 US Spa Industry Study 2019 US Spa Industry Study | Page 38

CBD (Cannabidiol) Offerings Available in 2018
Among the 18% of spas with CBD offerings in 2018, 86% incorporated a CBD product in a
massage treatment. A little under one in three spas (30%) offered a facial treatment
featuring a CBD product with almost one in five (19%) offering a body treatment with a CBD
product. Three in four spas (75%) sold CBD product(s) in their retail area.
Of the one in three resort/hotel spas with a CBD offering in 2018, almost all (94%) had a massage
treatment with a CBD offering. A similar proportion offered CBD products in their retail area.
Among the 16% of day spas with a CBD offering, the incorporation of a CBD product into a
massage treatment was also most frequently cited (85%), followed by 70% with a CBD product in
their retail area.
On average, day spas with a CBD offering mentioned two of the four treatment and service
offerings listed in the table below. The average number of CBD offerings was highest in the other
spa category (2.7 per spa), followed closely by resort/hotel spas (2.6).
All Day Resort/Hotel Other
Massage treatment incorporating a CBD
product 86% 85% 94% 81%
Facial treatment 30% 30% 36% 19%
Body treatment 19% 11% 8% 84%
CBD product(s) sold in the spa retail
area 75% 70% 94% 82%
Other offer incorporating a CBD product 6% 2% 30% 1%
Average number of offerings 2.2 2.0 2.6 2.7
Base: Spas with CBD offerings available in 2018.
Introduction
Industry Size:
Performing Strongly
Spa Services
and Facilities
Spa Industry
Profile
Technical Appendix
Page 37