A Letter from the President and CEO
In 2015 , BBB ® serving Central , Coastal , Southwest Texas and the Permian Basin celebrated a milestone and became the largest BBB with a total of 11,361 Accredited Businesses . This is great news ; you are now a part of the most expansive network of trustworthy businesses in North America .
Your BBB launched several campaigns and marketing initiatives to promote you , our BBB Accredited Businesses . BBB spearheaded billboard campaigns seen by tens of thousands of commuters in Midland , Corpus Christi and Central Texas . BBB also executed digital marketing campaigns and expanded BBB ’ s exposure to a new generation of BBB loyal users . This campaign generated more than 29 million impressions resulting in a 182 percent increase in website traffic . These successful campaigns and marketing initiatives also drove more traffic to BBB Accredited Businesses . BBB revamped its Customer Reviews Toolkit to empower businesses with the resources to ask for customer reviews .
BBB launched BBB Analytics which provides BBB Accredited Businesses with comprehensive insights to help you make better , fact-based marketing decisions . BBB also hosted its Annual Torch Awards for Ethics program designed to celebrate and recognize marketplace role models . BBB Scam Tracker was launched to provide the public with a real-time , interactive hub for finding and reporting scams and fraudulent behaviors to better protect the marketplace .
In 2016 , your BBB will continue to incorporate innovative strategies to reinforce its position as a leader in advancing marketplace trust .
Respectfully Submitted ,
Carrie A . Hurt , President / CEO BBB serving Central , Coastal , Southwest Texas and the Permian Basin
Carrie A . Hurt
2015 Officers , Executive Committee and Directors Officers
Executive Committee
Chair : Doug Davidson | BMC Chair-Elect : Patti Smith | KVUE-TV , Inc . Secretary : John Carlson | Braswell Office Systems Treasurer : T . Getterman | Super Cuts President / CEO : Carrie A . Hurt | BBB Past-Chair : Bobby Hoxworth | First National Bank Texas
Directors
Martin Bomba | Window World of San Antonio Randy Brunnemann | Crowne Plaza Hotel Austin Mike Church | Cody Pools , Inc . Alan Cutting | HI-TEX Flags & Advertising Specialties , Inc . Monica Davis | The Davis Group , Inc . Holly Dunham | Waco Hyundai Jeff Evins | Evins Personnel Laurens Fish III | Weed-Corley-Fish Funeral Home Bobby Jenkins | ABC Home & Commercial Services Susan Jones | Extraco Banks
Jon Eckert | Comerica Bank Angie Sinkfield | Seigman , Starritt-Burnett and Sinkfield , PLLC Nancy Thompson | Bolton Real Estate Services
Heather Ladage | Austin Business Journal Wade Lombard | Square Cow Moovers Rick Ravel | Karavel Shoes Philip Robinson | Covert Auto Group Darrell Sander | Frost Bank Cecily Shull | Shull Properties , LTD . Lorrie Schultz | Dell , Inc . Linda Smith | En Su Casa Caregivers Rick Valdez | Corsair USA , LLC