2015 Collins Group Realty State of the Market Report 1 | Page 10

List Local.

The average

Nationally, 90% of home buyers
use the Internet to search for
property and nearly half (47%)
found the home they ultimately
purchased online just last year.
We allocate a six-figure annual
budget to the pay-per-click
promotion of...
www.CollinsGroupRealty.com
...through major search-engines
such as Google, Yahoo!, AOL,
Bing, etc.receiving an average
of over 7,000 page views per
day as a result!
In addition to advertising on
individual agent websites
throughout our local broker
reciprocity program and
other sites through our MLS
syndication partnerships, we
utilize and drive traffic to
specific Realtor® affiliate
websites, including
www.HiltonHeadMLS.com,
and www.Realtor.com.
Cumulatively, our online
partner networks drive an
average volume of 41,000
visitors per month and over
218,000 page-views per
month to our online powerhouse
www.CollinsGroupRealty.com

The number of

2,626,513
THE TOTAL NUMBER OF PAGE VIEWS
ON OUR WEBSITE IN 2015

492,720
THE TOTAL NUMBER OF VISITS
TO OUR WEBSITE IN 2015

32,512
OUR PROSPECT DATABASE.
A NUMBER THAT GROWS BY 4,000 EACH YEAR

7,195
THE AVERAGE NUMBER OF PAGE VIEWS EACH
DAY ON WWW.COLLINSGROUPREALTY.COM

27%
INCREASE IN INTERNATIONAL BUYER
TRAFFIC IN 2015 ON OUR WEBSITE