2012_The_New Multi-screen_World 2012_The_New Multi-screen_World | Page 9
Our
*me
online
is
spread
between
4
primary
media
devices
Avg.
*me
spent
per
interac*on
30
17
Minutes
Smartphone
39
Minutes
43
Minutes
Television
PC/Laptop
Minutes
Tablet
9
Base:
All
Interac?ons
(15738).
Q.
How
long
did
you
do
this
ac?vity?
2012_The_New Multi-screen_World 2012_The_New Multi-screen_World | Page 8
2012_The_New Multi-screen_World 2012_The_New Multi-screen_World | Page 10
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