CREATING A COMMUNITY OF TRUSTWORTHY BUSINESSES
hhIncreased total BBB Accredited Business locations to 10,694 , an increase of 8 % from 2010
hhIncreased total number of BBB Business Reviews provided to 1,565,813 , an increase of 10 % over 2010
CELEBRATING MARKETPLACE ROLE MODELS
Empowering Through Results
hhIncreased the average number of monthly BBB website visits to 148,607 , an increase of 9 %
hhFeatured BBB Accredited Businesses in BBB ’ s exclusive online directory , Member Pages , which hosted 12,092,320 listing views
hhBBB ’ s Request A Quote program provided 11,523 price quotes to BBB Accredited Businesses , a 60 % increase
TOP 10 MOST COMPLAINED ABOUT LOCAL INDUSTRIES
1 . 2 . Auto Dealers - New Cars ( 403 ) 3 . 4 .
5 . 6 . 7 . 8 . ) 9 . 10 .
TOP 10 MOST INQUIRED ABOUT LOCAL INDUSTRIES
1 . Roofing Contractors ( 54,662 )
2 . |
Home Builders ( 46,403 ) |
3 . |
Air Conditioning Contractors & Systems |
( 43,296 ) |
4 . |
Construction & Remodeling Services |
( 36,510 ) |
5 . |
Insurance Companies ( 35,203 ) |
6 . |
Auto Repair & Service ( 27,381 ) |
7 . |
Auto Dealers – Used Cars ( 25,538 ) |
8 . |
Plumbers ( 25,319 ) |
9 . |
Movers ( 25,203 ) |
10 . Swimming Pool Contractors , Dealers , |
Design ( 23,759 ) |
DENOUNCING SUBSTANDARD MARKETPLACE BEHAVIOR
hhConducted 89 investigations to expose scams and fraud
hhRevoked 54 BBB Accredited Businesses for failure to meet BBB Accreditation Standards
hhIssued 102 press releases to protect consumers and businesses
ENCOURAGING AND SUPPORTING BEST PRACTICES
hhLaunched a multimedia testimonial campaign in San Antonio featuring BBB Accredited Businesses that yielded 83 million impressions
hhIntroduced a cable TV advertising campaign to drive consumers to trustworthy businesses consumers that resulted in 889,082 impressions
SETTING STANDARDS FOR MARKETPLACE TRUST
hhReviewed 8,421 applications and reapplications for BBB Accreditation
hhWorked with 216 local companies to promote ethical advertising practices
2011 DISPUTE RESOLUTION
83 %
19.5
19,887
155
Dispute Resolution Satisfaction
Average Days to Settle Disputes
Total Complaints Handled
Total Mediations and Arbitrations
2011 Award Recognition
Carrie A . Hurt honored as a Woman of Influence by Austin Business Journal ’ s Profiles in Power
Named one of the Best Non-Profits to Work For by The NonProfit Times
Recipient of the Marshall A . Mott Award for Overall Communications at the International Assembly of BBBs
Outstanding BBB Award for Overall Operations at the International Assembly of BBBs
Outstanding BBB Award for Advertising Review-Single Case at the International Assembly of BBBs
Platinum , MarCom Award for Trust Talk newsletter
Gold , MarCom Awards for USB Card and BBB Welcome Brochure
Honorable Mention , MarCom Award for BBB blog – Watch Your Buck
Gold , AMCP Hermes Creative Award for eTrust Talk newsletter
Honorable Mention , AMCP Hermes Creative Award for BBB Welcome Brochure