A contrasting retailer we will be investigating throughout this issue of Inside Chic is House of Fraser. House of Fraser is a private limited company department store founded in Scotland, Glasgow in 1849 by Hugh Fraser and James Arthur. Their mission is to ‘provide the customers hearts desires’ all in one shop.
Every single person’s contribution is important to us and we believe in young talent to bring a fresh perspective to those employees who have been with us the longest, resulting in constant success which we share together as a company.
In 2013 House of Fraser went global opening their first international store in Abu Dhabi’s world trade centre mall. House of Fraser doesn’t have a specific target market as there is a wide range of product throughout the store for all ages; as a store it tries to meet the needs of everyone.