TRENDS / SPRING-SUMMER
Family Care
The phenomenon of a family doctor was very popular in the past . One doctor would treat the whole family , no matter what bothered them . Such a concept is no longer possible as medicine has progressed so far ahead that one person can no longer understand the needs of all family members in various medical fields . However , a group of specialists can . The role of a family doctor in modern days has transformed into the family clinic concept . This means that there is a facility that a whole family can go to with any condition to receive a premium quality service based on trust and professionalism .
Tan No More
Everybody loves summer . Long days , warm nights and lots and lots of sun , that ’ s what all of us wait for all year long . While almost everybody is aware of the danger of sunburn , the sun can not only burn , it can make your skin age faster , it can bring up a pigmentation problem you did not know you had and can even endanger your life . Let ’ s not be pessimistic , though , the sun is also greatly beneficial for your health . Nowadays , however , the trend of tanned skin is slowly retreating and a new trend is moving – the trend of so called “ porcelain skin ”.
Touch Your Beauty
Did you know that just by touching someone you can lessen their pain or improve their immunity ? This is not a fairytale , it is a scientific fact proven by many researchers . Touch is an immensely important aspect of our life . But we are so preoccupied by a young face and slim figure that we tend to ignore other body parts which do not hold such an obvious importance . The best example of such body parts are our hands .
Hands suffer from rapid changes of temperature , unwanted effects of sunlight , hormonal fluctuations , stress and they also age .
TRENDS
The unique cooperation system between all our specialists provides you with all the comfort of a family doctor you can trust together with the extensive knowledge of all standard treatment techniques within various fields of expertise and the latest scientific breakthroughs that few medical facilities in the Czech Republic have discovered yet . We are the new generation of family doctors accessible to all .
For more see page 6
While in Asia having aristocratically white skin has been in high demand for as long as we can remember , western countries used to prefer bronze , which undoubtedly looks good but also is very risky to achieve and more and more people are no longer willing to try . Sun doesn ’ t just tan , it also dehydrates skin and dehydrated skin loses its elasticity and becomes wrinkly and rough to touch , looking older than it should look in your age . Dehydrated skin also doesn ’ t breathe well and closes itself down . Therefore there is not much good you can do with hydrating creams anymore . However , there are ways to protect your skin and make it look younger again even after sun has taken its toll . Do you wonder what these are ?
For more see page 8
While even the smallest wrinkle on our faces can bring us nightmares , hands tend to age unnoticed . Our neglect of proper hand care seems even more unfair once we actually realize how essential hands are in the life of a human being and what miraculous things they do for us . How should you take a proper care of your hands ? We ’ ll gladly give you some ideas .
For more see page 10
# 4 spring / summer 2016 3