ZEMCH 2015 - International Conference Proceedings | Page 491

International Conference | Bari- Lecce, Italy Session VII

PERSONALISATION STRATEGIES AND RESIDENTIAL SATISFACTION IN CHILEAN SOCIAL HOUSING

Victor Bunster1, Masa Noguchi1 Rodrigo García-Alvarado2 & Tom Kvan1
1 Faculty of Architecture, Building and Planning, The University of Melbourne, Australia v. bunster @ student. unimelb. edu. au, masa. noguchi @ unimelb. edu. au, tkvan @ unimelb. edu. au
2 Faculty of Architecture, Building and Design, Universidad del Bío-Bío, Chile, rgarcia @ biobio. cl
Abstract
Recent initiatives towards improving residential conditions of Chilean social housing largely depend on self-help personalisation as means to facilitate greater coherence between the needs of different households and the characteristics of their dwellings. Although self-construction is widespread among these mass housing developments, there is still limited information regarding the potential impacts that different personalisation strategies may have on residential satisfaction. This study uses a survey data and statistical analysis to assess existing relationships between demographic characteristics, personalisation strategies and residential satisfaction in four recently occupied housing complexes located in Concepción, southern Chile. The results of this study suggest that different personalisation strategies may be a response to different residential quality problems and that management of expectations before occupancy can significantly impact overall levels of satisfaction.
Keywords
Personalisation, self-help, satisfaction, social housing, Chile.
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