STRATEGIC GOAL THREE:
By 2019 the YWCA retains necessary resources
and organisational capability to ensure it can
continue to deliver to its purpose and achieve
best practice in service delivery.
The launch of a new national brand symbolises the
YWCA entering an exciting new era. Of the twelve
YWCA’s in Australia, ten have already adopted
the new brand. Much like the YWCA, the brand is
bold, dauntless, sharp and bright. It positions the
YWCA as a contemporary and united organisation.
The best thing about a new brand is a modern,
functional and engaging website.
16
At the 2014 Board
elections, 27 outstanding
women nominated
for four available
positions – testament
to the reputation of our
organisation.