YOCreativ Pvt Ltd Digital Marketing is Important for your Business | Page 6

On the other hand, digital marketing can be monitored, and the campaigns can be tracked from time to time. The results can be measured the moment a visitor subscribes to your newsletter or signs up on your website and completes a purchase. However, the main aim of any digital marketing expert is to drive immense traffic to the client’s website that gets converted into leads. So, when the targeted traffic is more, businesses achieve ROI faster. Digital Marketing Builds Trust You might be wondering how different building trust is from building a reputation! Digital marketing strategies are now more focused on data and consumer behavior. A business can now have a direct and personalized interaction with its consumer / targeted audience to build trust. More than 25 thousand consumers admitted during a study that they would trust a brand or a product when it comes from a person they know. Businesses can use their social media pages and their websites to showcase a testimonial or a positive review of a product or service they delivered. This certainly helps build trust in visitors, who happen to be potential customers of a business.