Xtreme 104 Future Music Volume 3 Xtreme 104 Future Music Volume 4 | Page 6

Rich Lyrics Sits Down With Xtreme

6

It was said that dream chasing is an occupation and those with the job are whom truly understand the process of manifestation. With that being the case, then certainly Shawn Rich is one of the many of whom are dedicated to that subscription. The Harlem, NYC native singer/songwriter began with a vision. That dream began to be nutured by initiative. Hardwork and ambition has turned into foresight. The will to think ahead, and the courage to be advantageous. Shawn Rich AKA Rich Lyrics is all of those things combined.

With his penning of many hits as well as his vocal skills, Shawn Rich has fortified his existence in today's music game; His work ethic undoubtedly ensures longevity, as he refuses to not excel. "For me its all about the grind, the work that you put in to get what you want. It comes as second nature at this point, and I feel I have the blueprint for success." To know him, or to watch him you have no choice but to agree.

His latest venture further proves his hunger, and his goal of expanding his marketability. HIs foray into the fashion industry, with Richwearz, Inc. is the substantiation of Shawn Rich as an easily identifiable and quality brand. Slated for unveiling Spring 2012, the brand itself is, as described by Rich "My way of supplying the public with what I believed to be missing- authentic style." If current success is any indication expect Richwearz to be just as great.

Xtreme Magazine: For those who do not know tell them a little bit about your background in the music industry?

Rich Lyrics: My background goes back a long ways. My story is similar to a lot of others who grew up on great music, and were heavily influenced at home; with mom cleaning up and jamming on Sundays, to me getting in tuned with soul music, on up to the days of Hip Hop and me falling in love with a beautiful blend in between, R&B.

Xtreme Magazine: Where are you from?

Rich Lyrics: I am from New York City, the Bronx to be exact. I have spent a number of years in the south, as I consider myself a traveler, but NYC is my home.

Xtreme Magazine: Where did your passion for songwriting come from?

Rich Lyrics: More than anything my passion for music composition came from a love for the lyrics, and what I saw being accomplished by some of my favorite artists. Their lyrics became words to live by for fans all over the world, and myself.

Photo by Zephyrance Lou