Writers Tricks of the Trade Issue 3, Volume 8 | Page 37

Little Man, Little Man
James Baldwin, illustrated by Yoran Cazac
clan. “Dabos’s darkly enchanting debut, a French best-
seller, employs vibrant characters, inventive
worldbuilding, and a sophisticated plot that will dazzle
readers,” noted PW’s starred review.
Publicity & marketing plans: Launch events
in New York City, including a symposium at NYU
Center for the Arts and a panel at the Schomburg
Center for Research in Black Culture; Goodreads
giveaway; teaching guide.
Publisher: Holiday House/Neal Porter
Books
This reissue of Baldwin’s only children’s book, about his
nephew Tejan Karefa-Smart, who wrote the foreword,
received a starred review in PW: “... readers come to
care deeply about TJ and his friends, and they’ll wish
their story didn’t end so soon.” Edited and with an intro-
duction by Nicholas Boggs and Jennifer DeVere Brody.
Afterword by Aisha Karefa-Smart. Ages 10–up.
Publisher: Europa Editions
Photo: Gustavo Barrios
Dreamers
Yuyi Morales (Sept., $18.99, hardcover)
First printing: 75,000
Publicity & marketing plans: 10-city author
tour, including appearances at conferences, trade
shows, and festivals; special pitch and galley mailing
to reviewers and influencers.
Courtesy Editions Gallimard
A Winter’s Promise, Book 1 of the Mir-
ror Visitor Quartet
This picture book by Caldecott Honor artist Morales is
both a memoir of the author’s journey from Mexico to
the U.S. and an illustrated manifesto showing that im-
migrants have much to offer their new country. Simulta-
neously published in Spanish as Soñadores. Ages 4–8
Christelle Dabos, trans. from the French by
Hildegarde Serle
First printing: 50,000
Publicity and marketing plans: Extensive
preorder campaign that began with a cover reveal
in Entertainment Weekly; book trailer for social and
sales platforms; YA influencer outreach campaign;
dedicated series website; outside publicist for major
media and YA blogger outreach.
Plainspoken, headstrong Ophelia cares little about ap-
pearances. Her ability to read the past of objects is un-
matched in all of Anima and, what’s more, she pos-
sesses the ability to travel through mirrors. But her idyl-
lic life is disrupted when she is promised in marriage to
Thorn, a taciturn and influential member of a distant
F ALL 2018
P AGE 32
W RITERS ’ T RICKS OF THE T RADE