WPB Magazine 2017 Summer Edition | Página 62

Much Ado About Artisan Bread “Not all bread is created equal. You don’t need to be a baker, a foodie or even fully awake to notice that tearing into a crusty, freshly-baked loaf is a lot nicer than the supermarket sliced variety.” By Jennifer Lance I t’s the greatest thing since sliced bread, or so it seems. Artisan bread has been popping up everywhere it seems. From the bakery in your favorite supermarket to fast-ca- sual sandwich places, even to burger buns from a drive-thru joint. It isn’t some fancy word for bread to make it sound more upscale. There is much more than meets the eye about artisan bread. A glance at any menu around the country today and you’ll likely see “artisan” describing something on there. From cheese to bread, artisan is often used to describe that the item, in this case bread, is fresh, hand-crafted and real. Bread is always a labor of love. It’s a time-consuming baking process. With the mass-produced stuff you get off the super- market shelves, it doesn’t have the same love and attention as an artisan loaf of bread. Artisan bread is often crusty on the inside and soft and fresh on the inside. It’s made this way by being intimately kneaded and shaped. It’s baked in small batches to ensure perfect, homemade quality. The techniques used to make artisan bread might take time, but they always lead to delicious results. The secret to this success is being patient. For proper artisan bread, the dough is often left to ferment for up to 24 hours in order for the natural enzymes in it to undergo a chemical reaction with the flour. By allowing this process to occur naturally, it creates a far better taste and a divergence of pleasing textures, allowing the outside to get the crispness while the inside gives way to soft melt-in-your-mouth bread. be baked into bread. The enzymes break down the gluten in flour as they ferment. This makes it easier for you to digest. And when digestion is easier, you may start to feel better with more energy and lighter too. Processed breads make your body lag with the chemical cocktail of unnatural ingredients plus added sugars. So, essentially, artisan bread is made from dough with natural ingredients, is kneaded by hand, rests for up to 24 hours to let the dough grow, and then it’s baked up slowly. If waiting for dough to rise and bread to bake is not something you’d wish to experience, there are plenty of places all around you that sell freshly baked artisan bread. Seek out cafes in your area that sell artisan bread, or check out the local farmers’ market. You can stock up on your fresh vegetables and score some fresh artisan bread to enjoy it with. Artisan bread is great for making sandwiches, serving alongside soup, or perfectly enjoyable as-is. Plus, you’ll get more life out of artisan bread. It lasts longer before molding thanks to the long production process it undergoes. So feel free to break bread more often! Something interesting to note about artisan bread is that thanks to the patience it requires to allow the dough to do its thing, the enzymes – the same ones that make the bread tastier – have used their time wisely while waiting to wpbmagazine . com 62 wpbmagazine • j u ly t h r u s e p t e m b e r 2017