World Monitor Magazine WM_November_2019_web | Page 42

EXPERT OPINION The global pharmaceutical market will reach $1.5 trillion in 2023 and average 3-6% growth Global Medicine Spending and Growth 2009–2023 10% 1 600 9% 1 400 7% 1 000 6% 5% 800 4% 600 3% 400 2% 200 0 8% 1 200 1% 2009 2010 2011 2012 2013 2014 2015 Spending 2016 2017 2018 2019 Growth % 2020 2021 2022 2023 0% Forecast Source: IQVIA Market Prognosis, Sep 2018; IQVIA Institute, Dec 2018 3 IQVIA Russia Customer Meeting 091719 and the system of reimbursing medical services according to the principles of a treated case, including the salary of medical staff, the cost of medicine, even household expense as washing ward and others, can help balance the system. All this leads to the effective management of the treatment process and the healthcare system as a whole. What is particularly pleasing in Kazakhstan is that the government began to provide a diagnosis of new diseases. After all, we learned to identify and treat underlying conditions, reduced mortality of newborns and women in childbirth, which is a considerable achievement for the country. Now we need to do more, use artificial intelligence because we are not talking about a pill or an injection, we are talking about a holistic treatment method, something beyond the pill. Takeda talks about a holistic approach, from prevention through vaccination 40 world monitor to treatment and follow-up. Here we are ready to cooperate in the diagnosis of rare diseases, immunology and hemophilia. We are talking about access to new innovative treatment methods in Kazakhstan through various access to programmes, and we have been and continue to be a trusted partner of the state in providing the population with new treatment methods. We want every patient in Kazakhstan, in Central Asia and the Caucasus to receive the treatment method that best suits him. Also, transparency and compliance are becoming one of the global trends in the pharmaceutical industry. The quality and ability to track the movement of drugs consumed in the country are also of particular importance. Labelling of medicines – a project that Kazakhstan is working on – will help provide the market with only high-quality drugs. Here we are also pioneers, we work closely with the Atameken Scientific and Production Enterprise, and we are part of a pilot project. I see how Kazakhstan is following the path of innovation, introducing all the latest global trends in healthcare, from the correct calculation of costs to digitalisation as the introduction of an electronic health passport. When the whole system works, it will be a transformational step to improve the health and quality of life for Kazakhstan’s entire population. For several years, the Ministry of Health has been actively working to reform the healthcare system and switch to a new model of compulsory social healthcare insurance. How do you think the innovations are reflected in the market of medical products and services? What are the expectations from this system, and most importantly,