World Monitor Magazine WM_KIOGE 2018_Web | Page 70

additional content Christofle and the art of table settin Сhristofle is one of the most famous cutlery brands in the world. The company’s philosophy is: "The art of living, the art of receiving guests, the art of giving gifts." The foundation of the Christofle brand is considered to be 1830 - the year the jeweler Charles Christofle received a patent for the creation of silver jewelry. After all these year, the word ‘Christofle’ has become a household name. For the French ‘Сhristofle’ is synonymous for high-quality silver. Christofle has always been and remains a family enterprise with a rich history and invaluable experience in the art of table setting. For 170 years, Christofle perfected ‘art de la table’, guided by the basic principle of the founder of the brand: "The only quality is the best." Traditionally, the House of Christofle clients were the royal people of France - King Louis Philippe, Emperor Napoleon III – to whom Christofle owed much gratitude for receiving the status of official supplier to the imperial court. One of the most unusual was undoubtedly the order of the Indian Maharaja in 1882. It was a silver-encrusted bed with the figures of four women in full height, who fan the reclining ruler with fans. And the ladies were rendered very naturally in their naked form. In 1935 the Christofle created a huge service known as the ‘Transatlantic’ 45,000 items for the luxury motor ship ‘Normandy’. Christofle’s monumental projects include the design of the hotel "Ritz", the decor of the Pope IX Pia, as well as the Orient-Express carriages, the production of a winged group on the roof of the Paris Opera. Throughout its history, the Christofle brand has cooperated and continues to cooperate with outstanding contemporary designers. The brand anticipates fashion trends and shapes the tastes of his era. Confirmation to this - orders from the most eminent and influential people. 68 world monitor