World Exhibition Stand Awards The Winners Supplement | Page 36

Best Stand at a Print Event
GOLD
Trendease
International
Agency: Trendease International
Client: HP
Exhibition: Heimtextil
HP’s focus was on the limitless
possibilities of digital print for interiors
so Trendease showcased a single print
design that melted over a vast range
of product applications and a myriad
of different materials. Depending on
where the viewer was standing, it was
impossible to distinguish one surface
from the next: wardrobes blended
into window blinds, which overlapped
wall coverings where cushions dangled
from the ceiling and bedding merged
with the floor.
SILVER
M-integrated
solutions
Agency: M-integrated solutions
Client: Xerox
Exhibition: Drupa
In 2016, M-integrated solutions planned
and delivered, for the fourth time, Xerox’s
presence at drupa. M created a colossal
show-stealing space that displayed
examples of print engines from the full
Xerox range, as well as software solutions
and print applications. A theatre featured
a three-metre high catwalk stage with a
20-metre LED screen behind it.
36
World Exhibition Stand Awards