World Exhibition Stand Awards The Winners 2021 | Page 28

Best Stand 100-200 sqm
ASTOUND Group

Best Stand 100-200 sqm

PLATINUM

ASTOUND Group

Agency : ASTOUND Group
Client : Topcon Positioning Systems
Exhibition : CONEXPO-CON / AGG
Topcon partnered with ASTOUND for the design and build of a new ConExpo booth to showcase their advancements in machine control solutions . The booth was like none other , a destination captivating attendees using overhead lighting and large LED / video components . The overhead lights would dim and a countdown would appear on all the LEDs – which signalled guests to the stage for a presentation . Professional driver , James Roe Jr ., along with an F3 car , made an appearance to demonstrate Topcon ’ s SmoothRide solution . Finally , at the back of the booth was a VIC ( Very Important Customer ) lounge where customers could relax while enjoying a complimentary beer .
28 World Exhibition Stand Awards