World Exhibition Stand Awards The Winners 2020 | Page 98

Grand Prix
GRAND PRIX
Evolve Creative
Solutions
This high impact stand had more in
common with a theme park than a
traditional booth. Every environment
looked, felt and smelt exactly like the
real thing, directly mirroring the incredibly
realistic game detail, creating
a set of experiences that blurred
the lines between the real and virtual
gaming world. Each zone was built
around a unique architectural theme
directly related to 6 specific games,
using craftspeople from the worlds
of booth build, film sets, video game
development, game broadcasting
and theatrical lighting.
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Our judges said: “Jawdroppingly
awesome multi-sensory, memorable
immersion. Every element of
this is exceptional from design to
delivery. The creativity and attention
to detail in this experiential extravaganza
is unparalleled. Evolve
by name, Evolve by nature. Their
only problem will be that it may not
be possible to level up after this incredible
installation.”
World Exhibition Stand Awards
Agency: Evolve Creative Solutions
Client: THQ Nordic
Exhibition: gamescom 2019
AWARDS:
Best Storytelling – Diamond
Best Stand at a Games Industry Event -
Diamond
Best Stand 200-500m2 - Platinum