World Exhibition Stand Awards The Winners 2020 | Page 62

Best Stand Food & Drink SILVER Formation Agency: Formation Client: Kerry Foods Exhibition: Food Matters Live A centrepiece exhibition stand with a fresh, new look. The dynamic, exciting concept, including a fully functional kitchen, was designed to appear retail, blending modern interior finishes including ceramic tiles, patterned wood tones and colourful lighting with subtle zoning through graphics and use of space. Open and inviting, visitors enjoyed the engaging demonstrations, transitioning to consultative areas for tastings or the integrated meeting room for formal discussions. SILVER Displaying You Agency: Displaying You Client: Royal ZON Exhibition: Fruit Logistica 2019 A new design inspired by well-known market halls in Europe. To emphasize this concept an aerial photograph of a marketplace is printed on carpet. Focussed more on showcasing products in a visually-appealing way, the mix of wood, aluminum and colorful visuals reused 90% materials from previous stands, some 15 years old! A perfect example of maximum ROI, environmentally friendly and extensive flexibility for different set-ups. 62 World Exhibition Stand Awards