Women's Network September 2018 | Page 28

Small Talk Matters Mastering the Art of Conversation 28 I Who finds conversation difficult? Is conversation and making small talk really necessary in business? Well yes, conversation really does matter says, Speaking Mentor Trish Springsteen, for it's the basis of building the vital relationships you need for business. t’s easy to make conversation – well isn’t it? Yes it can be easy to have a conversation with your best friend, with your family, with people you know. However, it doesn’t seem quite so easy when you are in a business situation, a dinner, or at a network meeting or at a conference or event when you don’t know most of the people. And how many of you find the prospect of making “small talk” difficult, boring or tedious? Trish gives you tips and strategies to start a conversation, keep it going and more importantly finish the conversation. Conversation is part of communication and communication, and speaking underpins everything you do in business. Mastering the art of conversation will give you the skills to connect with your clients, to grow your business, and to enhance your staff and Women’s Network Magazine