Women's Network February 2019 | Page 47

business strategy B usiness owners start their businesses with a crystal and champagne mindset with enthusiasm to match. They are passionate about an idea, concept or product and a process is put in place to bring that passion to life. For many people “words” create a picture in their mind, that helps them to visualise what that business looks like as the big picture. This is a right- brain hemisphere activity. An example of this is a car yard. The concept is to sell cars and the visual going with that idea is easily seen in the minds eye. One of the very basic administrative plans for success in business is a business plan. A business plan is a document that summarizes the operational and financial objectives of a business, usually a new one. It contains the detailed plans and budgets showing how the objectives are to be realized. This is a practical road map to the success of your business. These plans are often looked at every five years, or when a new direction is being looked at. This attention to detail is a left-brain hemisphere activity. Not every business owner connects to a written document, although the words are expressing their business direction, they are too detailed to ‘see’ a picture that it represents. Enter the UBER of business plans, the Vision Board. A vision board is a way of declaring or showing the universe your intention for a more satisfying life by gaining clarity on your goals, dreams and aspirations. A vision board is your personal blue print, a visual road map for a success. Created as a collage of positive, uplifting and inspiring pictures and words it helps to identify what you desire to own in your life. Tapping into your creative brain and accessing subliminal and subconscious desires for a more balanced or abundant life/ style, it brings these goals and dreams to the conscious or current mindful awareness. The concept of being mindful and focusing one’s attention to better outcomes and solutions has gained recent popularity due to The Secret and the talk of the Law of Attraction. These concepts demonstrated how various people who practiced mindfulness and an abundance mentality by using positive actions and affirmations to change their current circumstances for the better. The art of mindfulness and the visual reminder on your vision board helps “A vision board is your personal blue print, a visual road map for a success.” you to stay focused. Anyone can benefit from a vision board and they can be made in many different ways. By not fully controlling the pictures or words you cut out will allow your subconscious brain to choose ones that align to your visions and goals. It is like taking the logic away and being totally creative. As with any business tools and success planning it is a good practice to review your progress on an annual basis, reassess any accomplishments during the year and upgrade new growth potential and direction. Vision Boards are lots of fun and can assist business owners to gain clarity and to align their vision, passion and purpose to gain further business success. Many famous people have used Vision Boards to find achieve success: Ellen DeGeneres used a vision board about her dreams of being on the cover of Oprah’s magazine; Spanx Creator, Sara Blakely talks about using visualization to be ‘self-employed, invent a product that she could sell to a lot of people; Katy Perry made a vision board when she was nine years old using a photo of a young Latin pop singer holding her golden statuette; and Beyonce has a picture of an Academy award right near her treadmill that she looks at daily. Their dreams have all became reality. Does creating a vision board mean everything placed on it would come true? No not always. However how will you know what you want or desire without first having identified what it is? Knowledge is power...so be open to new opportunities by creating that knowledge. Vision Boards grow your potential by making your goals and dreams a part of your conscious awareness, so that you will know it, when it arrives. The other main ingredient to success is ACTION, without action, nothing will be achieved. AUTHOR MARNEY PERNA Author and Principle Consultant www.Kinique.com