Women in Art 278 Magazine November 2013 | Page 36

british designer ruth guise shibumi My name is Ruth Guise and I started Shibumi in 2004 out of my love for fabrics. That was the main inspiration behind the business. I simply love textiles and I wanted to inspire people to wear beautiful coats and jackets casually, not only kept hidden away in cupboards for ‘special’ occasions. I come from a family of creatives and tailors. My grandmother, also called Ruth, was the most incredible couture dressmaker and I spent my childhood being awestruck at her ability to create a beautiful dress out of a simple piece of fabric. My cousin is also a well-known designer so I guess it is in the blood. After some years of training and playing around with fabrics and life taking its course as it does, I found myself one day in 2004 having this idea and Shibumi was born. I wanted to include all shapes and sizes into my creations so petite and plus sizes are very important to me. Our size range for Women goes from 6-26 and for Men from 34-54. A bespoke service is also available. etsy facebook website twitter