President, CEO, Acupuncturist
Geha Gonthier
The New Frontier
Who is the business woman of the future? How does she communicate with her audience? How does she make a difference?
The world is moving faster and faster. Technology has changed the way we communicate and relate to one another. We can like it or not, but even if we have implemented a‘ no electronics’ time from 9 pm until 7 am, or whatever our device out-time happens to be, technology is on our side, in our pocket, on our wrist all the way with each step we take …. literally.
Just a couple of generations ago, my grandmother would not have been able to imagine our current reality of convenience as she pushed me in my secondhand stroller to the weekly city market. The journey took nearly 2 hours each way. I remember relishing the time, looking at trees and birds and buildings, and loving the liveliness of the market; watching my grandma carefully select each piece of vegetable and occasional fruit for her family. No Apple watch counting her steps, no fit-bit evaluating the strain on her arms and shoulders, as she maneuvered stroller with child and diligently selected groceries for five people.
Fast-forward to now. Technology has invaded – or enriched, depending on your point of view – every corner of our lives. In direct proportion however, we have also begun to move deeper in search of ourselves. Practices like meditation, yoga and mindfulness – tools of our inner technology – are gaining ground and are becoming an accepted, even expected aspect in our daily lives.
Navigating between the demands of keeping up with the latest technology in order to effectively communicate with your market, while exploring who we truly are as individuals, has become the new frontier we face.
It’ s an exciting frontier that opens many possibilities for all of us …. especially women. The inherent wiring of the female brain presents with more active connections between right and left hemisphere, meaning that in a woman’ s brain the linear-analytical and emotional-creative aspects are more readily communicating with one another. Even considering cultural and social differences, women tend to make more emotional decisions, and are better at multi-tasking.
Understanding this, I ponder the key elements of successful and meaningful business. How do I have to show up to share my gift of healing and my passion for wellness on all levels – physically, mentally, emotionally, and spiritually – and ensure my message of heart-centered living is heard and seen?
It seems like a big task, and at the same time the only worthy quest.
President, CEO, Acupuncturist GEHA GONTHIER, R. AC, ERY-T, B. A.
Wellness on Whyte Phone 780-977-5683 www. wellnessonwhyte. com # 303, 8135 102 St, Edmonton Facebook: Wellness on Whyte Twitter. Instagram: @ wellnessonwhyte
Christina Louise Photography
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