WOH Media Pack 2025 | Seite 4

Our Audience

Demographics
Primary Audience : Hospitality professionals , including hoteliers , restaurateurs , interior designers , architects , event planners , and food & beverage industry leaders .
Job Titles : CEOs , General Managers , Directors of Operations , Hotel Managers , Restaurant Owners , Executive Chefs , Purchasing Managers , Designers , and Consultants .
Age Range : 30 – 55 years old
Gender Breakdown : 55 % Male 45 % Female
Geographic Reach : 57 % United Kingdom 23 % Europe 12 % United States 8 % Rest of the World
Annual Revenue of Readers ’ Businesses : 25 %: Over $ 10 million 45 %: $ 1 million –$ 10 million 30 %: Under $ 1 million
Industry Segments : Hotels & Resorts : 40 % Restaurants & Bars : 30 % Interior Design & Architecture : 15 % Event Planning & Catering : 10 % Travel & Tourism : 5 %
Circulation : Print & Digital : 156,000 subscribers Website Visitors : 85,000 monthly unique visitors
Engagement : 70 % of readers hold decision-making roles within their organizations 85 % of readers use the magazine as a key resource for discovering new products and services 60 % attend major hospitality industry events and trade shows annually
This diverse and influential readership provides advertisers with access to key decision-makers across various sectors of the hospitality industry , ensuring maximum impact and reach .
Psychographics
Ambition & Growth-Oriented Readers are highly driven professionals , seeking innovation and excellence in their careers and businesses . They constantly look for ways to improve guest experiences and stay ahead of industry trends .
Luxury & Quality Lifestyle They value premium , high-quality products and services in both their personal and professional lives . Frequent travelers and event attendees , they are drawn to brands that reflect luxury and efficiency .
Innovation-Focused Readers embrace new technologies , sustainable practices , and creative solutions that enhance business performance and guest satisfaction .
Experience-Centric Delivering exceptional guest experiences is their priority . They seek products and services that elevate comfort and convenience for their clients .
Sustainability-Minded Environmental responsibility is a key value . They prefer brands that offer sustainable solutions and contribute to eco-friendly operations .
Culture & Community These professionals are community-oriented and cultural curators , creating immersive , memorable experiences that blend global trends with local traditions .
This understanding allows advertisers to effectively engage with a discerning , trendconscious audience in the hospitality industry .
Audience Insight
Our readers are influential hospitality professionals , including hotel managers , restaurateurs , designers , and industry leaders . They are decision-makers with a passion for innovation , luxury , and quality service . With a global reach across Europe , North America , and Asia-Pacific , our audience actively seeks out the latest trends , products , and solutions to enhance guest experiences . This engaged readership provides advertisers a unique platform to connect with a discerning , forward-thinking market .
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