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Marketing Plan
Target Market
WOBL’s target market will be the students of the De La Salle University- Manila campus. The campus currently has about 20,000 students enrolled. The only requirement is that the person signing up is an enrolled student of the university. We believe that it is most important to target the students who are on the third term of their first year in college. For these first year students, it will be their first time to experience being de-blocked and we believe that they could make the most use of our app.