WO Magazine Fall 2015 | Page 12

Fitness HEALTH G N I T T PU N I ” I “ E TH E S I C R E EX ntal ncide I , s u o en Indig rcise al Exe , Integr “Slim by Design” author Professor Brian Wansink, Consumer Designs, Behaviour, & Nutritional Psychologist from Cornell University places the issue front and centre: “The answer isn’t to tell people what to do; it’s to set up their living environment so they will naturally lose weight.” What Professor Wansink maintains about losing weight can be directly applied to exercise and fitness. Let’s take a quick look at some relevant evidence: 15 percent of North Americans belong to fitness centres but approximately 67-80 percent of those people admit to never using their memberships. In the European Union, the number of memberships is approximately half that of North America, yet Europe’s fitness levels appear to be considerably higher. Having recently returned from Eastern and Central Europe, I see that his point makes sense. Here in North America, exercise is separated from daily life, rather than integral to it. European exercise is not only integral and indigenous to their lifestyles, but perhaps more importantly, it’s incidental. It happens as an unimportant part of something else. 10 | whiteoaksclub.com | fall 2015 WALKING With far less dependence on the car, Europeans walk for nearly all purposes: work, shopping and leisure. The number and magnitude of pedestrian-designated areas of towns and cities dwarf those in North America. Large areas of cities like Salzburg, Austria and Istanbul, Turkey are no-cars designated. If you can’t go there by car, then you have to walk. GROCERIES & SHOPPING For most North Americans, weekly grocery shopping happens at a massive supermarket, involves a ton of bags and wouldn’t be possible without a car. In Europe, grocery shopping is a daily process and involves a weight-bearing exercise called carrying your grocery bags home. FAMILY TIME The extent to which the evening stroll is part of the culture in Europe is surprising to most North Americans. Consider smaller living accommodations, with less accessibility to air conditioning in warmer weather, and Wansink’s criteria of living environment is met; the after-dinner stroll with all members of the family is key. On our first couple of nights in Istanbul, we were overwhelmed by the sheer number of folks out walking. CYCLING Again North American dependence on the car seems to mandate fewer bicyclededicated paths. In the core of Vienna, Austria, dedicated and two-directional bike paths are completely separated from roads, tram lines and sidewalks allowing the cyclist to move quickly and without the intimidation of fast-moving motor vehicles. Travelling by train, we passed many small towns where hundreds of bicycles were parked while their riders took transit to work in the large cities - another example of exercise conditioned by the living environment.