WNiF Magazine - Winter 2019 Edition | Page 40

Developing partnerships Find the best partners, build reciprocal relationships, and capture quality prospects each month on auto-pilot. Quick cash infusions 7 done-for-you promotional campaigns that inject quick cash into your business when you need it. How to ask for referrals Turbo-charge ‘word of mouth’ marketing with powerful systems and tools that drive hot leads every month. CORE 3: Passionately serve Most fitness businesses fail because they’re losing existing clients as fast (or faster!) than they’re finding new ones. Learn how to create and deliver extreme value to break out from the pack. Design transformational client experiences, build lifetime relationships (not transactional), and better serve clients for life. Further, you’ll learn how to align your team to deliver a consistent experience (at scale) so you can grow your business from the inside out and make a bigger impact on the world. Client experience Deliver transformational client Deliver awesome (and consistent) client experiences as you add new members to your team. experiences that build lifetime (not transactional) relationships. Client onboarding WOW new clients with immediate (and unexpected) value delivery and show them you care from the start. Team creates raving fans Get your team to check their egos at the door, serve clients passionately, and create a culture of success. Building loyalty Learn the most important ways to win the loyalty of your clients for a lifetime (and the big key that accounts for 53% of client retention) Increase lifetime value How to reduce holds, define cancellation policies, drive engagement and session consumption. Document client success Monitor client progress and morale. Measure, track, document results to ensure awesome service delivery. Raising the rates How to better value yourself, charge more, and improve margins with existing clients (even with those you’ve been discounting for years). Testimonials & reviews How to capture powerful client stories to build credibility and trust (online and offline). BUILD YOUR CARDIO EXPERIENCE CHOOSE YOUR CONSOLE. CHOOSE YOUR BASE. Create the best cardio combinations for your facility with the most variety and versatility Life Fitness has ever offered. CONSOLE CHOICES CORE 4: Tribe & community building Learn the secrets of long-term tribe and community-building for maximum client retention. Increase profits Most fitness businesses fail to make a profit, and as a result go out of business. Letting clients go How to determine when the fit isn’t right and have off-boarding conversations. Reputation management Protect your online (and offline) reputation so 1 or 2 unhappy people don’t sabotage your business. Growth doesn’t equal profit. Profit comes from having the right margins, cost structure, and efficiencies in place. You’ll learn how to understand the numbers that drive profit and how to adjust your cost structure when needed to ensure sustainable growth. Service delivery (at scale) CONTINUE READING ONLINE >>> Discover SE3 HD Connects to Apple Watch. Premium entertainment on a 21” high-defi nition (1080p) screen (16” on non-treads). Includes internet; apps such Foxtel, Netfl ix, Spotify; Performance Run for Interval training, Interactive courses and more. Discover ST Integrated 21” high- defi nition (1080p) TV (16” on non-treads) offers a straight- forward entertainment experience with simple exerciser interaction through an intuitive touch screen. An easy-to-use interface with LED screen and workouts for those who just want to get on and go. Integrity Series Premium cardio that combines superior biomechanics, thoughtful and inviting design with innovative features. Built upon 25 years of reliability and innovation in a new sleek design with added aesthetic touches to enhance any facility. View Elevation Series Online View Integrity Series Online LIFE FITNESS AUSTRALIA WHAT’S NEW IN FITNESS - WINTER 2019 A 7” touch screen and engaging workout experience through NFC and Bluetooth® connectivity. C Console BASE CHOICES Elevation Series 40 X Console Freecall: 1800 689 622 www.lifefi tness.com.au