WNiF Magazine - Winter 2018 Edition | Page 6

EDITOR’S WELCOME WELCOME TO “WHAT’S NEW IN FITNESS” Hi, and welcome to the Winter 2018 edition of the WNiF Mag. As the end of the 2018 financial year fast approaches it is worth reminding you that your business is still eligible for the 2018 EOFY Tax concession for small businesses*. What you may not know, is just like regular retailers, equipment suppliers also have end of year sales. Two notable sales are from Panatta Australia The mission of WNiF is to present fitness professionals with the knowledge that allows more informed commercial decision to be made to benefit their business. PUBLISHER Craig Mac - [email protected] and Matrix Fitness who are currently offering 40% and 80% discount respectively, on their commercial strength and cardio products. So if you have any plans to purchase fitness equipment, now really is time to do it. CONTACT What’s New In Fitness PO BOX 3764 Burleigh Town, QLD 4220 As you’re about to find out, our Winter 2018 Edition is packed with great articles, too many to mention. Our ‘Feature Article’ from Meridian Lawyers Franchising: Your Buying Considerations (page 16) is worth highlighting as franchising, either ‘off-the- plan’ or buying an existing operation, remains a strong proposition for many fitness entrepreneurs and has important ramifications that really cannot be ignored. The message is, as with any business venture, do your research and complete a thorough due diligence. EDITOR Craig Mac - [email protected] From all the Team at WNiF, we hope you enjoy the magazine and wish you a fit, healthy and happy Winter. Craig Mac :) * You should seek professional advice to determine whether you are able to claim a deduction for such purchases or visit the ATO Website for more information CALLING ALL SUPPLIERS! SECURE YOUR SPOT IN THE NEXT EDITION. Share what’s new with the whole industry. WNiF delivers strategic and crucial touch points aimed at reaching the audience best placed to enquire and buy your products or services. ADVERTISING MANAGER Katie Stott - [email protected] ART DIRECTION & DESIGN Kevin Randau - [email protected] ACCOUNTS Bella Hyslop - [email protected] TELL US WHAT YOU WANT TO READ ABOUT! SOCIAL MEDIA Flo Social - [email protected] Got an idea or request for an article in a future edition? Email [email protected] and we’ll do our best to make it happen! “What’s New In Fitness” is a digital magazine produced, published and distributed quarterly by GymLink Australia (ABN 28 038 488 472). Subscription to the magazine is free. SUBSCRIBE TO MAGAZINE Cover image features an action shot from the aerobis photoshoot with the aerobis alphaband resistance band. Thanks to the high tension of alphabands you can train for max explosive power. Sprinting has never looked so good. www.aerobis.com FREE MONTHLY ENEWSLETTER FREE WEEKLY NEWS FEED THANK YOU TO OUR “WHAT’S NEW IN FITNESS” CONTRIBUTORS IN THIS EDITION… LYNSEY FRASER - page 15 Director at FloSocial, a kick ass ‘non agency’ dedicated to the advancement of Social Media training and education for start ups, small businesses, corporates and everyone in between, Lynsey is a social Media Consultant and Content Developer with a strong background in the fitness industry and a passion for education. www.flosocial.com.au. COURSES BRYAN GREEN - page 36 Founder of Aktiv Solutions and Fitness Design Group (fdg), Bryan Green is a wellness industry entrepreneur and fitness facility design expert. He has overseen the design and development of exercise facilities for Fortune 100 companies, global hospitality flags, health clubs, specialty studios, universities, and professional sports teams. www.aktivsolutions.com. 60+ 11 10 JEN DUGARD - page 18 Founder of Body Beyond Baby and Tough Mums, Jen’s mission is to redefine how mums are educated and cared for after entering motherhood. Jen is author of the book “How to Love your Body as much as your Baby” and creator of Fitness Australia accredited Personal Trainer education program “Safe Return to Exercise”. In 2016 Body Beyond Baby was the NSW winner in Fitness Australia’s ‘Active Communities’ Awards. www.jendugard.com.au. KRISTEN WALSH - page 12 Associate Publisher at IHRSA, Kristen writes regular columns and features for Club Business International, and twice each year for Get Active! Magazine. Kristen complies, edits and oversees The IHRSA Global Report and manages IHRSA’s online career centre, and compiles and distributes several monthly IHRSA e-newsletters. www.ihrsa.org MERIDIAN LAWYERS - MICHAEL BRACKEN & GREG BAWDEN - page 16 Meridian Lawyers corporate and commercial legal team has dedicated expertise in the health and fitness industry and regularly advises gym businesses and fitness professionals on a range of matters. Merdian also provide the Legal Advisory Service to Business Members of Fitness Australia. www.meridianlaywers.com.au. DANA DOLAN - page 24 Dana Dolan (Dayna Lisa) is a fitness + food freelance writer and the founder of www.FierceFitCopy.com. She’s combined her writing passion with her background in culinary arts, marketing/sales, and fitness. When she isn’t writing bomb blog posts that convert clients, she spends her spare time experimenting in the kitchen and lifting heavy things. 6 WHAT’S NEW IN FITNESS - WINTER 2018 ONLINE CECs THE LARGEST RANGE OF ONLINE CECs TOPIC CATEGORIES THE MOST DIVERSE RANGE OF CECs FOCUS AREAS CREATED BY HIGHLY RESPECTED HEALTH AND FITNESS PROFESSIONALS MORE INFO WHAT’S NEW IN FITNESS - WINTER 2018 7