For this reason, the best use of time and
resources is to find an expert who works
in the platforms you want to have a
presence on, and recruit their skills. Trust
me, it will be a worthwhile investment
when the leads start flowing in as a
result.
to get your message across. There is a
science to effective copywriting, which
ensures readers are captivated by your
headlines and engaged by your body
text.
By hiring expertise to teach you
how to become an authority in the
marketplace, you’ll be successfully
positioned to increase your prices
and stop entering into price wars with
your competitors—forever! When you
reposition yourself as the expert in your
area, you’ll start inspiring people to buy.
Your sales people will discover a new
lease on life because your prospects will
turn up ready and willing to buy—how
good would that be? It’s worth finding an expert in this
area to look after your copywriting,
proofreading and editing needs. When
you publish poor grammar or accidental
typos, your brand’s credibility can be
questioned. It may seem like a small
issue, in actuality inferior copywriting
can have a negative impact. If it’s not
something you can do and do well,
don’t spend copious amounts of time
trying to write your own copy. It’s too
important to get your scripts, prompts,
blogs, articles and marketing pieces
right, rather than waste your precious
time when an expert can whip it all up
for you quickly, and in a way to deliver
the results you desire.
6. Be precise and concise
in your copy 7. Ensure your video content
is king
When it comes to your marketing pieces,
quality wordsmithing is critical. You
must ensure you use the right words In the next two years, video content
will have changed the industry entirely.
Using short, succinct, to-the-point
5. Become an authority
WHAT’S NEW IN FITNESS - SUMMER 2017
videos that are produced quickly but
professionally, will make a significant
difference to the success of your
business. You may have your own video
camera and some basic editing skills,
but be aware that like most of the
activities we’re discussing here, doing
this one poorly can also cost you more
money in the long run. You are much
better off investing in professionally and
correctly produced media content.
Experts in this field will ensure your videos
truly reflect the quality of your brand.
We hope you are enjoying this article by
Steve Jensen.
The remaining 4 steps and conclusion
are a must read and are all in PART 2 of
11 Step To Outsourcing Success. Click on
this link or follow the QR code below.
33