WNiF Magazine - Summer 2014 Edition | Page 46

THE BUSINESS CrossFit: Serio T here’s loads of CrossFit operators around the country. Toni Krasicki meets two of the best. It seems that the growing CrossFit community just can’t get enough of the kick-arse, vomitinducing workout. 46 Like it or loathe it (because it challenges the pants off you!) CrossFit is here to stay. CrossFit gyms or ‘boxes’ are mushrooming around the country and it seems that the growing CrossFit community (those super-inspring folk who love to exercise at super high intensity!) just can’t get enough of the kick-arse, vomit-inducing workout. If you’re still not familiar with the sport, it even has it’s own CrossFit Games! This interval-based program is not for the faint-hearted. The WODs or ‘Workout of the Day’ will blast every fibre of your being through a series of functional movements like pushing, pulling, squatting, jumping, lifting and running at an off-the-chart intensity level. A ‘box’ is usually found in a ‘no-nonsense’ practical warehouse space that’s decked out with pull-up bars, barbells and weights, jump ropes, rowers and kettlebells, and with the odd profound inspirational quote to get you through each gut-wrenching workout. With so much buzz around CrossFit these days, here are two Aussie operators who are doing great things for the sport. WHAT’S NEW IN FITNESS - SUMMER 2014