WNiF Magazine - Spring 2013 Edition | Page 28

TECHNOGYM LIFE FITNESS - Mywellness ® Cloud - LFconnect Self – users create their own program from a library. ? Challenge – club owners/managers can generate interactive challenges to increase loyalty. Users can join the challenges via the web, smartphone, or directly via the VISIOWEB (a web-enabled digital platform interface available on Technogym cardiovascular equipment) screens on the cardio equipment or via VISIOSELF (the new interactive touch screen kiosk). What they are offering : Mywellness® Cloud computing technology provides a set of web and mobile applications that can be accessed from the Technogym equipment and personal devices. Providing a personalised training experience it keeps operators and customers connected. ? Coach – club owners and operators can track and assess lifestyle habits, create personalised action plans and interact in a new way to increase contact with members. What’s different from the competitors : Communicator – transforms each VISIOWEB unit into a powerful marketing tool as operators can turn the 20 minutes users spend (on average) on cardio equipment into marketing exposure opportunities. That means promoting activities, products and services, promotions, co-marketing and surveys directly through the interactive touch screen display. ‘Technogym’s innovation and technology, total quality, irresistible design and community are our points of difference. The rollout of the Mywellness Cloud really sets the boundaries of their facility and to have the ability to be in constant contact with their members wherever they are: in the gym, on the move or at home. Installed equipment can always be controlled, monitored and has the ability to provide facilities and members with the information that really matters.’ says Barbara Zeiss, Network Solutions Manager, Technogym. ? managers : Peta Christie from Technogym says that ‘Club owners/ business and stay in regular contact with their members inside and outside of their facility.’ The apps available include: Asset – a system to monitor equipment with VISIOWEB remotely and allows access to a dashboard of equipment usage and uptime. ? Why users will love this technology : The main selling point is that users can access their workout data wherever they are. In the gym users can access information via the VISIOWEB or from VISIOSELF, on the go from a smartphone using the mywellness mobile app and at home from a tablet or personal computer using the mywellness.com website. For further information visit www.technogym.com, call 1800 615 440 or email [email protected] existing members and target users workouts. Aspirations are mapped via a two-minute questionnaire (for What they are offering : A cloud-based computing resource, the LFconnect website and app is for facilities and exercisers seeking a customised workout experience. The technology allows users to track and personalise workouts as well as product display customisation for facilities. The LFconnect app is available for both Apple and Android devices and is an extension of the LFconnect website that syncs with Life Fitness cardio equipment featuring EngageTM or DiscoverTM consoles. It’s also compatible with in-home Life Fitness cardio machines featuring the new Track console. ? What’s different from the competitors : Unlike others currently on the market, access to LFconnect is free, attracting no monthly charge or additional fee to access the technology. ? managers : With a customisable background image, logo and message on the Discover Tablet Console, business owners can add a greeting, facility news, events, classes or member incentives. multiple pieces of equipment from a single device with the LFconnect platform. All software updates for products can be completed simultaneously from the website, removing the need to manually update via USB. Also equipment usage can be monitored, either remotely or on-site through ? Why users will love this technology : Users have complimentary access to LFconnect account preferences on Discover SE and SI with a smartphone, PIN, USB drive or RFID, and on-the-go via the website or app. Via the website, the user can access workout creation, equipment pre-sets and tracking, as well as entertainment preferences, which sync with the equipment upon user log in. Another extra is the ability to see and share workout information with the users personal exercise community and social media networks such as Facebook an opportunity for the Club to convert prospects into actual users. Prescribe – allows the facility to create personalised programs for members. The program is stored on the TGS key, a personal device that sets up the equipment and guides the user throughout the entire session, and the results are automatically collected and used to monitor progress. 28 ? WHAT’S NEW IN FITNESS - SPRING 2013 WHAT’S NEW IN FITNESS - SPRING 2013 29