Remember, on Facebook the definition of great content is not
the content that makes the most sales, but the content the
people most want to share with others. So considering this,
here are some tips to creating better content for Facebook:
•
Your content must make people ‘feel.’ You can do
this by making them laugh, ponder, play a game, feel
appreciated, escape or something else they can actually
feel.
•
Use the correct language, culture and style for Facebook
updates. Do not use unique language between the
multiple platforms – that’s simply confusing.
•
Your content must vary on a daily basis.
•
Your content must consistently answer the question “Who
are we?” and always ensu &R