WNiF Magazine - Autumn 2013 Edition | Page 76

WHAT’S NEW IN PROGRAMS WHAT’S NEW IN PRINT WATERLOGGED PREGNANCY AND FITNESS By Morc Coulson & Sarah Bolitho The Complete Guide to Pregnancy and Fitness is an invaluable reference manual for anyone involved in prescribing exercise programmes for pregnant women. Packed with practical tips on designing activity programmes, as well as how to apply the correct techniques to over 40 exercises, aided by full colour photos. This is an up-to-date practical guide to the underpinning theory and includes comprehensive recommended reading for each chapter. Learn about the physiological changes during pregnancy and how this affects exercise programmes, including contra-indications to be considered when working with pregnant clients. Also covered are the required legal and insurance elements. Tried And Tested Workout Plans By Tim Noakes Tim Noakes, medical doctor, exercise physiologist, and internationally recognised expert on human performance, debunks current hydration beliefs. The Boot Camp Girls are Alicia Streger and Carrie Kukuda. Based in Florida (USA). Enough with oversold sports drinks and obsessing over water consumption before, during, and after every workout, he says. Time for the facts – and the prevention of any more needless fatalities. Around half a dozen tools have been created to help fitness professionals simplify and streamline their business, maximise freedom and achieve the ultimate goal of working less and making more. Waterlogged outlines practices that endurance athletes should follow, variables they should consider and guidelines they should use to maintain proper fluid balance in sport training and performance. Price: $29.95 www.humankinetics.com Extreme Cross Training At Its Best WHAT’S NEW IN FITNESS You will find yourself working harder than you ever imagined because of the camaraderie, friendly team competition and motivation designed to push you to your max. Participants can expect to build muscular strength, muscular endurance and cardiovascular CUSTOMER ACQUISITION Aimed at providing business owners with hundreds of great and brilliant ideas, this book is jam-packed with creative ideas, prospecting methods, effective marketing campaigns, simple-to-use retention strategies, and powerful scripts, which will be their keys to be successf V